Episode 29 | Strategy & Innovation in 2022
The Expeditors Podcast
<p>The Expeditors Podcast is back and in the first episode for 2022, Chief Strategy Officer Ben Clark talks about the Expeditors approach to strategy and innovation and how the two work together. As you move forward this year, what can you discover when you ask, "Why?"</p>
<p>Guest: <a href="https://www.linkedin.com/in/ben-clark-bb105915/" rel="nofollow">Ben Clark</a> - Chief Strategy Officer</p>
<p>3:42 - Defining innovation</p>
<p>10:08 - Defining strategy</p>
<p>13:55 - What too much innovation looks like</p>
<p>15:37 - Can strategy and innovation be imbalanced?</p>
<p>18:55 - Identifying critical assumptions for heavy testing</p>
<p>20:17 - The challenge of buy-in</p>
<p>22:06 - Closing thoughts</p>
<p>26:28 - Book recommendations!</p>
<p><a href="https://www.goodreads.com/book/show/2615.The_Innovator_s_Dilemma" rel="nofollow">Innovators Dilemma - Clayton M. Christensen</a></p>
<p><a href="https://www.goodreads.com/book/show/13586928-playing-to-win" rel="nofollow">Playing to Win - A.G. Lafley, Roger Martin</a></p>
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